the start of 'salem's lot

I recently started my first lit x book 'Salem's Lot by Stephen King. The reason i chose it is because it is known for being particularly scary, and i need to find books that somehow incorporate fear (either to the main character or the reader? I still haven't figured it out).
Anywayy... not that i expected the book to start out scary right away, but i am noticing some important things in terms of the build up to when the book will get scary. In scary movies (which i am very scared of) the music is what i think initially and throughout the whole movie gets the anticipatory fear started in the viewer. In books, however, the setting is described in depth and the ends of sections are ended in a very foreboding way.
So far, the town of Jerusalem's Lot is the stereotypical country town in Maine with places to get milkshakes and people referred to as the constable, etc. The only way one would know that it was a horror novel is the fact that the cover is somewhat disturbing and the main character is a writer who has disappeared for four years after the death of his wife in a motorcycle accident. He wants to write a book out of a house that seems a little creepy and his old aunt's house apparently burned down in a notable fire when he used to live with her.

NOTICEABLE:
-setting is important in building the anticipatory fear in the heart of the reader
-foreboding is out of control